direct mail solutions that provide results

Monthly Archives: January 2017

What Are the Different Types of Commercial Printing Processes?

Commercial printing processes and technologies come in a wide variety to suit varying requirements. The most common variants include gravure, offset lithography, and digital printing flexography. Some processes like thermography, letterpress, pad printing, intaglio and flock printing are designed for specific applications. Offset lithography Offset printing is the dominant process used for a broad range […]

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Do Direct Mail Campaigns Work

Given the rise of the digital world and our ever-increasing dependence on it for both information and entertainment, people sometimes wonder if direct mail advertising campaigns still belong in a corporate advertising strategy. The answer is a definite “yes,” provided that such a campaign is carefully constructed. Suppose, for example, that you’re trying to boost […]

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